An outside perspective
I ask the questions that are easy to miss when you are close to the work. Then I show you where marketing can do more.
Meet Melissa
Marketing leadership that moves the business forward.
I have built campaigns myself and led marketing teams for growing businesses. I know how to turn a business goal into a plan your team can actually carry out.
Let's Talk About Your Business
The experience behind the advice
I know what it takes to lead the work.
At PassiveInvesting.com, I led marketing for the company and several affiliated brands. I shaped the direction for each business while helping the team stay focused on what mattered most.
That role called for both judgment and follow through. I guided campaigns, helped build websites and led the people doing the work. During my tenure, PassiveInvesting.com acquired more than $2 billion in real estate assets. I saw firsthand how marketing needs to adapt as a business grows.
Before that, I held communications and marketing leadership roles in real estate. Those experiences taught me how to explain complex services in a way people can understand and trust.
Working with me
A fresh perspective that gets things moving.
Your team may already be doing good work. I bring fresh eyes and the experience to see where that work can go further. I enjoy finding the opportunity others have missed, then helping the team make it happen.
Honest, useful advice
I listen first and give you a clear recommendation. I know how to be direct while respecting the people who will carry it out.
Someone who gets it done
I turn the plan into clear work for your team and stay involved until it moves forward. Helping your business grow is the point of everything I do.